28 July 2020
Launched by the SA Tobacco Transformation Alliance (Satta), the #LiftTheBanSA campaign aims to draw attention to all the livelihoods at risk if government continues with its ban on cigarette sales.
More than 296,000 people rely on the flow of activity across the tobacco value chain for their livelihoods. Their jobs, and those of their dependants, have been threatened by the ban, which has been in place for more than 120 days.
During the same period, illegal tobacco sellers have been making millions of rands a day selling smuggled cigarettes to South African consumers. This has resulted in a loss of about R4bn in tax revenue for the South African Revenue Service (Sars).
“The only winners here are the tobacco smugglers and the illicit salespeople,” says Satta chair and tobacco farmer Shadrack Ntando Sibisi.
“Farmers and tobacco processors are suffering. Farmers cannot plant with certainty as long as the ban is in place, and tobacco processors are in the dark as to when they can resume activities again. The same applies to manufacturers – the knock-on effect hits the entire value chain.
“Legal tobacco manufacturers have also been adversely affected. This has led to reduced services of long-standing contracts with suppliers and distributors.”
“Equally, retailers are suffering – in particular, spaza shop owners and small traders, who make the bulk of their profits from selling single cigarettes. They have been unable to trade legally since March.
“Jobs and livelihoods are at risk. It is a disastrous situation created by the government without any convincing evidence that a ban on smoking will help to combat Covid-19.
“SA is the only country in the world that has banned cigarettes. There is no justification for it, and we call on government to immediately lift the ban and allow cigarettes to be sold in the same way as before the lockdown.”
Satta has been joined in its campaign by a number of other stakeholders in the sector. These include the Black Tobacco Farmers Association (BTFA), Limpopo Tobacco Processors and Soweto Business Acces.
“We are unable to plan or plant; we are unable to harvest or sell. Soon, our businesses will go down the drain. Black tobacco farming is on the brink of extinction”.
Limpopo Tobacco Processors (LTP), the biggest supplier of tobacco leaf to domestic buyers in SA, has also called for the ban to be lifted, saying: “Our operations have effectively been put on ice because of the ban. This has jeopardised the economic future of our members and is threatening thousands of jobs across the tobacco value chain.”
LTP said it was also concerned at the massive growth in the cigarette black market during the lockdown.
“According to our calculations, about R36m in tax revenue is being lost every day because of the ban on sales. We call on government to lift the ban and allow cigarettes to be sold again.”